For the "feedback memo" -- please summarize at least two main points that you took away from the feedback you received. Also, please describe how you incorporated the feedback into this idea napkin.
1) I am a Political Science student at the University of Florida. I am from Tampa, FL. My talents include writing, drawing, painting, and ceramics. My goal is to go to law school and become an immigration lawyer. However, my aspirations for this business is to sell unique stickers to other UF students. I would use my artistic skills to create and draw the stickers myself so that they would be one of a kind. I see this business being a small part of my life while I am still a student. I do not intend to continue this business beyond graduation.
2) I am offering the customer hand drawn and personalized stickers that I will create. I am solving the need to express themselves and decorate their belongings.
3) I am selling the stickers to other UF students. I expect them to be more popular with females and students involved in greek life. All of my customers have one thing in common- they go to UF. I have seen how popular stickers are on campus, so I think this idea will be successful.
4) People care about stickers, especially at UF, because they have become trendy. They are a way for people to express their likes and interests through their belongings, and also to decorate their things. I know people are willing to pay money for this because I have seen how popular stickers are at UF.
5) My core competencies are that I can draw and paint so I can create original stickers. I am set apart from online companies because the stickers will be one of a kind pieces of art and more customizable.
I think all of these elements fit together nicely. I think they complement one another because my skills are going to be useful for my business. I think the fact that I am a UF student allows me to relate more to the customers.
The feedback from my last idea napkin was very positive, but mentioned competition. It also mentioned that stickers may be seen as unprofessional. I tried to address those concerns in this idea napkin. I talked about how I am different from the competition because of the originality and locality of my stickers. Also, since I plan to only sell to UF students, I am not targeting an already professional audience.
Hey Allison,
ReplyDeleteI think your artistic abilities are super valuable when developing your stickers. Since you are so creative you are able to come up with creative designs all by yourself. And since you can also draw you will not need anyone else to draw the designs for you. This business can be entirely run and operated by you.
Hello Allison, the fact that you are so passionate on establishing your ideas resonates with me very well. I can sense a lot of potential behind this opportunity because, as you mentioned, college students can't get enough of fancy, decorative stickers. I'm glad you were able to utilize the feedback you received from the previous assignment and make any adjustments as needed.
ReplyDeleteHi Alison, I really like your thorough evaluation of your market. I like your competencies, I think that they complement the business that you are trying to start well. This product will be a very big hit with college students and with your experience, it will be a big success. This is a very good concept and I hope that it is a success.
ReplyDeleteHey Allison!
ReplyDeleteAlthough I do love your happy and bright mood towards your product. I do disagree with how you view how important stickers are in your point four. I think it’s important to be aware with the words you use when promoting your product. Not that you may offend anyone or anything especially with stickers, but others may view it as more of just a not as important accessory to have.